How the Independent Cloud is Empowering Startups in Mexico and Beyond
Oct 04, 2023

In an era where companies invest billions in cloud services to harness the power of AI and machine learning, Mexico is emerging as a dynamic hub for innovation and digital startups, particularly in areas like blockchain and fintech. The vibrant ecosystem in Mexico City alone is valued at a staggering $22 billion, attracting a new wave of entrepreneurs seeking alternatives to Silicon Valley.

As cloud-native applications continue to increase, the demand for cloud resources is set to soar in the coming years. While global hyperscale cloud providers dominate the market, many nimble digital startups are discovering that relying on Big Tech vendors can be prohibitively expensive and complex. Enter the rising wave of independent cloud computing platforms, offering a simpler, cost-effective solution tailored to the needs of agile, innovation-centric companies.

Developers, startups, and large corporations are finding independent cloud providers the ideal choice for their cloud computing, storage, and networking requirements. These independent vendors are committed to simplifying cloud consumption by offering user-friendly, affordable, high-performance cloud services. The result? Businesses of all sizes can rapidly develop, deploy, and scale innovative applications across diverse sectors like AI, finance, media, and communications.

The power of the independent cloud is evident in Mexico City, where Vultr has witnessed remarkable growth. We have expanded our offerings by including NVIDIA HGX H100, A100 Tensor Core GPUs, and L40S GPUs available for provisioning from Mexico City.

Empowering Tech Startups

Tech startups are now experiencing the full potential of cloud services without the bloat associated with hyperscale providers. Vultr, in particular, is taking proactive steps to catalyze the growth of digital ecosystems in Latin America. We recently hosted an exclusive VIP Digital Startup Program event in Mexico City, offering up to $100,000 USD in free credit to organizations embarking on their Vultr migration journey. Additionally, our program provides exclusive executive sponsorship, technical architectural reviews, recommendations, and consultation to qualifying organizations, especially those securing recent startup financing.

At the event, we celebrated how AI and tech startups have taken off in the area. We were able to speak with local businesses and developers about their needs, wants, and frustrations when working with Big Tech cloud providers. With Vultr's promise of flexibility, transparent billing, and support for startups in the region, we showcased how we can be their ideal partner in this journey. Throughout the event, we had highly engaging conversations that painted a vivid picture of the future of AI, startups, and the evolving technological landscape of Mexico City.

Cost and Simplicity: Independent Cloud Providers vs. Big Tech

One of the primary attractions of independent cloud providers is cost-effectiveness and simplicity. Traditional hyperscale cloud platforms often come with hefty price tags, which can significantly squeeze a company's profit margins as it scales.

For many software companies, cloud spending accounts for 75 to 80 percent of their cost of goods sold, as revealed by venture capital firm Andreessen Horowitz. In 2022, companies in Latin America spent a whopping $19 billion on public cloud services, constituting 12 percent of their total IT expenditures. This proportion surpasses all regions except North America.

For startups aspiring to scale their cloud-native and generative AI applications, independent cloud services offer an attractive alternative devoid of the cost, complexity, and vendor lock-in associated with Big Tech cloud services.

Vultr's expanding global footprint, comprising 32 cloud data center locations, including sites in Santiago, Chile, and São Paulo, Brazil, is pivotal in enabling tech startups in Latin America and worldwide to thrive and innovate. With venture capital investment in Latin America soaring to $7.8 billion in 2022 (an 85 percent increase from the previous year), the need for flexible cloud services is more evident than ever. As startups discover the advantages of independent cloud providers, the region's tech visionaries will have the resources needed to turn possibilities into realities.

Contact our sales team to get started and learn more about Vultr’s commitment to providing accessible, high performance cloud infrastructure in Latin America.